Saab 100K mosaic Archives

Saabosphere – links we liked this week

Let’s start with a few internal links…….

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The Saab dealer tour of Austria continues. Here’s the 9-4x in Klagenfurt/Carintha yesterday…..

The tour continues today at Auto Eisner, Autohaus Winter and Auto Ebner and then moves on to other venues every day this week, until Thursday. Click the image below for dates and venues.

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I’m tracing details of proposed tours in other countries and will bring the dates to the front page as they come to hand.

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If you haven’t seen them yet, we put together three mosaic images to celebrate reaching 100,000 fans on Facebook. They’re available for download, either in very large format or in a smaller format suitable for your computer desktop wallpaper.

Get the mosaics here. And this video shows you how we put it together.

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One of the readers at the Saab World forum has posted a review of his Saab 9-4x XWD Premium. Mark V has had his 9-4x for around a month and he gives a very thorough review of the car, which is his fourth Saab.

I know people thought I was just being a company guy when I wrote about how good this vehicle is (part 1 and part 2). But I wasn’t, it really is an absolute cracker. And there’s no-one more qualified to tell you about than a guy who’s forked over his own hard-earned for one.

Video: Making a Saab 100K Mosaic

Got your Saab 100K mosaic yet?

It was hard work printing, then pasting all those photos on to the paper, color matching them, etc. Paper cuts galore! But we got there eventually 🙂

Here’s a time-lapse:

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Thanks again for submitting your images. I hope you enjoyed the mosaics and please feel free to spread the word!

And I hope you watched the video right through to the end 🙂

Saab reach 100,000 Fans on Facebook

A few weeks ago we asked for your Saab photos to help us celebrate reaching 100,000 fans on Facebook.

Today, we’re there!

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Saab celebrate 100,000 Fans on Facebook

Saab today celebrated an online milestone, with 100,000 fans choosing to join the brand’s Facebook page.

“This is a wonderful milestone for Saab. We have always had a significant online presence for a company of our size, with much of it being fan-driven. To reach over 100,000 fans on Facebook is further testimony as to how much our fans like to associate themselves with our company” said Knut Simonsson, Vice President Brand & Marketing at Saab Automobile.

Saab’s Facebook page started as a fan-driven initiative. When Facebook opened its services to brands, a web-savvy Saab fan named Kroum Vassilev in Toronto, Canada, started a Saab Cars page. With occasional updates and simple organic growth, the page attracted over 13,000 fans on its own. Mr Vassilev contacted Saab Automobile AB in Sweden and offered to transfer the page to their ownership in October 2009.

Since then, the page has continued to grow, with fans from all over the world now getting updates from Saab and sharing their Saab photos and stories online.

“Our oldest Facebook friend is every bit as important as the most recent one.” said Simonsson. “The Saab fans are very active. They are always busy, uploading and sharing images, telling stories, and even assisting one another with advice when necessary.”

To celebrate this historic occasion, Saab fans from all over the world contributed over 1,200 photos through various social channels, which have been used to build a selection of mosaic images. These mosaics, featuring both historic and new Saab vehicles, are available for download by fans at the Saab Cars Official account on Flickr.

Some fast Facebook facts:

The top 5 locations for Saab fans on Facebook are: Sweden, United States, Italy, United Kingdom and Finland.
The typical fan is male, and between 25 and 34 years of age.
76% of fans are male, 21% of fans are female, and we are still trying to identify the remaining 3%.
The single busiest day for new “Likes” was on the 23rd February 2011, with 7,384 fans joining the Saab Cars Facebook community that day.
A normal day sees a net increase of approximately 80 new fans

Saab’s Facebook page is part of a multi-channel social media strategy that includes the Inside Saab weblog, a dedicated Saab official channel on Youtube, the Saab Newsroom as well as accounts on Twitter.

Facebook – http://www.facebook.com/saab
Inside Saab – http://inside.saab.com
Youtube – http://www.youtube.com/saabcarsofficial
Newsroom – http://newsroom.saab.com
Twitter – @inside_saab and @saabnewsroom
Flickr – http://www.flickr.com/photos/saabcarsofficial

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The mosaics are below.

There are two different sizes of each available at the Saab Cars Official Flickr page. One is super-big for your detailed enjoyment. The other is set at 2560 x 1440 pixels, suitable for custom sizing for your computer desktop.

ENJOY!! And thanks for your support, and your contribution.

We need your Saab images for a Facebook milestone celebration!

UPDATE: We are now over 99,400 fans and growing. The ETA for 100,000 is somewhere early next week.

We’ve already received in excess of 1,000 images for use in the mosaic but we want more!!!

I’m preparing two mosaic base images, one modern and one historic. They’re looking great in the trial runs so far, so get your images in via the channels below and make them even better!

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As I alluded to earlier in the week, we have a milestone of sorts coming up on our Facebook fan page.

To celebrate this milestone, we thought we’d put together all of your cars into a big mosaic image that we could share with you as a gesture of thanks for your continued support of Saab.

Never seen a mosaic image before? Check these out. A mosaic is where you take many smaller pictures and use them to make a larger, single image. The image to the right is a mosaic I made up a few days ago, featuring the Catherina concept made by Sixten Sason at the Saab Museum. We’d like to do something similar to commemorate our 100,000th Facebook fan but we need your images to do it right.

So, how can you submit your images for this fun-tastic project? We have several options.

Facebook: First you’ll need to “Like” our Facebook fan page. Then you can submit an image to the page and include the tag “Saab100K” in the description. You must include the “Saab100K” wording with the photo and in doing so, you’re permitting us to use the image for the purpose of this mosaic, which will be made available for download and/or use via various Saab media channels.

Flickr: If you’ve got an account on Flickr, you can simply tag any photos you want to submit with the “Saab100K” tag and I’ll do a search on that tag in the next week. Please make sure your tagged photos are set up to be downloadable, that they are your own original images and that you’ve set your creative commons permissions appropriately.

Twitter: Attach an image with the hashtag Saab100K visibile in the tweet. You can ping me @inside_saab as well, if you’ve got space.

Email: You can email images directly to insidesaabofficial@gmail.com with the tag “Saab100K” in the email (either the title or the body text). Again, they should be your own original images, and by sending them to us, you are permitting their use as part of this mosaic.

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The image can be anything you like, so long as there’s a visual Saaby connection. It can be your car, or an event you attended, or a photo of you posing with your car. As long as it’s Saaby, we can use it.

The final mosaic will be made available to the public for personal, non-commercial use. Saab may also use the mosaic image for marketing purposes.

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We will be using automated software to create the mosaic so whilst all photos submitted will be in the pool, there is an outside chance that not all photos will be used by the software. We’ll try to set it up so that all of them are, however.

So, remember the tag Saab100K and get your photos ready to go! We will soon be 100,000 strong and we look forward to celebrating this with you.

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