My Lancia Fulvia is red. But before the previous owner painted it red, it was Mendoza Blue. I’m still trying to decide what colour to paint mine and it’s very helpful to see some good photos of a Fulvia in my original colour.
The car shown below is currently for sale in the United Kingdom. It’s Mendoza Blue. This is a series 2 car as opposed to my series 1, so there are a few minor differences. Both have a tan interior, though.
So effectively what you see here is what my car would have looked like from the factory, save for the slightly different front end.
Nice.
Click to enlarge.
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Now, all I need is someone with photoshop skills to take the bumpers off and add some Cromodora wheels to this shot…..
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As a final note…..
This seller has four Fulvias for sale at the moment and it’s an interesting study in the market value of the various series cars.
1967 Series 1 Fulvia Rallye (amazing!) – £14,990
1969 Series 1 Fulvia Rallye S – £15,990
1971 Series 2 Fulvia Rallye S – £10,990
1975 Series 3 Fulvia 1.3S – £12,990
The a-typical price there is the Series 3 car, which you’d normally expect to get for less than a Series 2. This Series 3 car has exceptionally low mileage, which might account for the higher price.
As mentioned before, mine is a Series 1 car and the higher values seem to apply quite consistently, which is encouraging.

Mendooozzzzaaaa!!!
Check out the Aqua Blue 1967 one at the link. It’s a very nice Mendoza alternative (not really aqua as I think of it).
Yeah, yeah, nah….
mendooozzzzaaaa!!!
There’s a lot to be said for an authentic restoration. If the original colour had been horrible (like some of the early brown and mustard SAABs!!!) then there would be a strong case for changing it but I think it looks great in Mendoza. And I like the chrome bumpers too (sorry!). What a lovely car you will have when it’s all done.
Haven’t thought of it before, but there is some resemblance in the front to the BMW 2002 in some way… I think it looks good with the bumpers in this darker colour.
I have to say, I love the series 3. Although admitedly less pure, it is my favorite of the three series. Probably because these were the versions I saw in Luxembourg growing up. There was one owned by an old lady around the block in metallic brown with a bright yellow interior. Delicious!
BTW, what is that grey car that can be seen in the background in one of the photos?
i think the Mendoza colour fits better than the red one because of the lightbrown interior. i thought you had (?).
And sorry i’m not good in photoshop.
Beautiful blue. Love the silver Flaminia in the back!