Cars

Cars

50 shades of Audi

Sniff Petrol didn’t take this dig at the number of silver/grey Audis on the road, so I felt compelled to. Ironically, Audi are quite happy with 50 Shades of Grey as the characters in the book Vorsprung their way down the road in – you guessed – Audis. Grey ones, no doubt. Click. —

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Cars, Saab

Car company profitability shouldn’t be that hard with this sort of stuff going on

When I was at Saab I was amazed at some of the services we were outsourcing and how much they cost. My perception was that the costs associated with this were negotiated to some degree, but mostly just accepted. It seemed to have become an ingrained behaviour, most likely under GM’s ownership of the previous 20 years. Saab’s ownership changed,

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