The Dutch can lay claim to many things in this world. Historic explorers, seas of orange sports fans, Victor Muller, hash bars (no link between those last two, by the way) and something that might surprise a few of you: the world’s oldest Saab Car Club. For the last 49 years, Saab Club Nederland has been running an event called […]
From the people I talk to, I know there’s a lot of interest in Saab’s marketing and advertising. As a prelude to our Q&A part 2, where one of the questions related to this, I can foreshadow the answer by saying that the marketing plan we will follow won’t be a shock and awe saturation TV campaign. Put simply –
For the next few weeks, the team at Saab Germany are going mobile. They have a fleet of new Saab vehicles that they’re taking on the road to show to customers in dealerships around the country. Here’s the team picking up their Saabs at the front gate in Trollhattan. Image courtesy of Tom K, Saabblog.net A couple of German Saab
My first thought was to recover from the punch in the face it felt like I’d just received. It was a blow, for sure. The agreements that Swedish Automobile made with Pang Da and Youngman promised much in terms of future development for Saab. To have those agreements end in a flurry of last-minute activity like this is disappointing in
Thoughts on today’s press release – cessation of agreement with Pang Da and Youngman Read Post »
Trollhättan, Sweden: Today, Swedish Automobile N.V. (Swan) announced that it has given notice of termination with immediate effect of the Subscription Agreement of July, 2011 entered into by Swan, Pang Da and Youngman. Swan took this step in view of the fact that Pang Da and Youngman failed to confirm their commitment to the Subscription Agreement and the transactions on
Please excuse me whilst I air out some thoughts here (again)…… If you’ve been following my writings for even a little while, you’ll know I have certain…… issues….. with some elements in the automotive press. There are some newspapers, especially in Sweden, who I like to question about their approach to Saab, for example. This concern of mine isn’t confined
I’ve got admit, this situation is wearing me down. I’m sure that the vast majority of you are aware of my history with Saabs United as its former owner, editor, gopher and whatever. SU remains the most active Saab enthusiast weblog on the net. Through the sale of Saab by GM back in 2009/10, I was able to use Saabs
Zeewolde, The Netherlands, 21 October 2011 – Swedish Automobile N.V. (Swan) confirms that a new offer, constituting a direct purchase of the shares of Saab Automobile AB and Saab Great Britain Ltd, was made by Pang Da and Youngman. The parties made the offer during discussions with Swan, referring to changed circumstances since July 2011 when the subscription agreement was
Press Release: ONGOING DISCUSSIONS WITH PANG DA AND YOUNGMAN Read Post »
A few pieces from the web that I think people should check out as they try to digest the news from today…….. Firstly, there’s an interview with Saab CEO Victor Muller on Radio P4 West, from Sweden. It’s in English. Lyssna: Saabs vd, Victor Muller, om företagets situation —— From the observer/enthusiast point of view, Life with Saab has summarised
Hi all, I’m currently back in my home country, Australia, which is why the second press release from last night was posted by Ludvig, my colleague at Saab. That explains some of the quietness around here the last few days. To answer a few of the questions that popped up….. Who is Ludvig? Ludvig and I work together in social
Trollhättan, Sweden: Swedish Automobile N.V. (Swan) announces it has been informed that the administrator of the reorganization, Mr. Guy Lofalk, will apply for termination of the voluntary reorganization of Saab Automobile AB (Saab Automobile) and two subsidiaries at the Swedish court in Vänersborg. In spite of the funding commitment of North Street Capital LP which was published earlier today, the
